‘The Great Gatsby’ us again to bring to our days the aesthetics of the 1920s. An era in which the world was advancing toward something completely different to what we had seen up to that time. I had just finished the greater war known to mankind, in Russia began to be implemented something called “the dictatorship of the proletariat” and United States began to consolidate its position as the dominant nation. But it also profoundly changed understanding fashion.
Everything that happened in those years affected fashion. They are the years in which the cosmetics ceases to be something minority to become an industry. The media are beginning to become the power that today are (or should be). Magazines such as Vogue o Harper’s Baazar they achieve big series, celebrities are the same that we understand as such today (mainly Hollywood stars as) Clara Bow, Marlene Dietrich o Luise Brooks) and these publications of articles explaining you how to dress and style your hair as they thrived. Women as Suzanne Lenglen, dressed in Jean Patou, are sporting idols and that can reach a doorway.
The clothing of those years is tremendously colorist, something that unfortunately we do not have too assimilated because of film and photographs in black and white. New combinations of colors, patterns and fabrics that celebrated the joy of the end of the war is testing. A war that had decimated a generation and that brought a never seen trend until then: everybody wanted to look young. Although they weren’t. Older women wanted to see as his daughters and not vice versa as had been the case so far. It was the first youth revolution in history. Revolution whose concepts, in many cases, we continue to maintain.
Fashion live one evolution never seen so far. Not only in regards to the waist or the length of the dresses, which changes each year, but in the style of life. The aristocracy and the bourgeoisie languish and are artists or jazz musicians aesthetic examples to imitate. The new God is the speed, it either in form of car racing or when drinking. Women occupy hitherto banned public places since they are not willing to be relegated after their work in the war: arise the flappers, the garconnes, rejecting the femininity and its symbols in search of the androgyny. The basement of dresses detached from the body which, in 1924, still covered the knees in 1925 already do not, night costumes suggested nudity with transparencies and fringe. And while the dresses almost disappear shelters were majestic. Fashion shoes are thought to hold the foot to dance. New hair cuts allowed the use of hats tight to the head, framing the face and led to extreme depilation eyebrows fashion to get a much more powerful look.
To see such a radical change in the fashion and lifestyle of women would have to wait for forty years and go through another world war. Luckily it seems that humanity will not have to go through something so again to continue to evolve as society and stylistic trends that go with it.